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The challenge
Create a recognizable identity that could unite restaurant, retail and delivery services while maintaining a fresh and approachable tone.
Selected project · 04
Branding
Brand development for a vegan restaurant and healthy-food store offering dine-in and delivery services in Costa Rica.
Brief overview
La Esquina Vegana needed an identity connecting conscious eating, warmth and a contemporary dining experience across its physical location, products and delivery communication.
Create a recognizable identity that could unite restaurant, retail and delivery services while maintaining a fresh and approachable tone.
I developed a flexible visual language based on a natural palette and consistent applications for signage, packaging, menus and communication pieces, creating unity across every brand touchpoint.
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